Pembe ya Ndovu (Tusk of the Elephant) travels through the heart
of Africa -- from Gabon’s Atlantic coast, through the Congo Basin, to
the savannahs of East Africa -- in a journey to uncover the serious
threats to African wildlife and biodiversity.
Filmed in full HD,
spectacular sequences of elephants, rhinos, gorillas and okapis in their
natural habitats contrast with disturbing footage of markets selling
illegal wildlife products, such as ivory, rhino-horn and bushmeat.
than 100,000 elephants were slaughtered across the continent of Africa
in the last few years for their ivory, with over 70% of this illegal
ivory destined for China. The U.S. is the second biggest importer of
ivory. The film travels to Asia to document the illegal ivory trade in
Bangkok and high-end markets in Hong Kong. As China’s economy grows, it
is becoming more reliant upon a variety of African resources.
dramatically shows the high cost of the ivory trade: the slaughter of
whole elephant families, the endangerment of an entire species, and the
murder of rangers and officers who try to protect them. Elephant
slaughter has reached new heights, with criminal syndicates now moving
in to poach Africa’s last great herds of elephants.
features some of the courageous rangers and others who are seeking to
protect African wildlife, including Chinese conservationist Laurel Chor,
who goes undercover to expose an illegal wildlife market, and world
famous scientist Dr. Jane Goodall, DBE, who campaigns against the ivory
Reviews & AwardsREVIEWS
"Highly Recommended. Editor's Choice. An environmental warning that uses clear and compelling narration combined with beautiful imagery to make its case for immediate action to stop the trade in ivory and animals. The movie will surely spur interesting discussions on the value of conservation, the rights of animals, and complex issue of balancing economic growth and the environment."
– Science Books and Films (AAAS)
"Devastating exploration of the ivory trade in Africa and its consequences. Wildlife experts and defenders, including Jane Goodall, offer information and possible solutions. Valuable and informative for students studying the environment and wildlife. Its length makes it appropriate for classroom viewing and follow-up discussion."
– School Library Journal
"Highly recommended. An introduction into the criminality of poaching and the ivory trade, as well as a means to think globally. The footage cogently relays the degree to which Africa’s natural resources are disrespected and exploited."
– Educational Media Reviews Online
"Well-made...takes us through many African countries on a journey to uncover serious threats to the biodiversity and African wildlife there. It also points out the impacts on a species, ecosystem, and local human population which can easily be transferred to many other endangered species. As the standards place a large emphasis on human impacts, this video would be a great launching point for a research project on human impacts on ecosystems and possible solutions to the problems."
(National Science Teachers Association)
“Shows graphically the cruelty and the suffering that’s involved in getting ivory from elephants in Africa. People in China - people everywhere - once they understand what is involved, will no longer want to trade in this cruel, despicable, blood-stained product.”
– Dr. Jane Goodall, DBE
“This beautifully filmed, powerful documentary is a wake-up call to the world - we are in danger of losing some of Africa’s most iconic species - elephants, rhinos, gorillas and okapis - if we cannot curb the demand for wildlife products such as ivory, rhino- horn and bushmeat.”
– Ian Redmond, OBE, Field Biologist
AWARDS / FESTIVALS
NY Wildlife Conservation Film Festival
Hong Kong Royal Geographic Society