Using the story of the most successful commercial brand in world history, The Cola Conquest
is a revealing examination of popular culture in America and the exportation of American commercialism around the globe.
Beginning its inquiry in 1895, The Cola Conquest
traces the evolution of commercial supply and demand, and how this dynamic was birthed and shaped through a century of mass urbanization and industrialization. An eye opening critique of the culture of global consumerism, this 3-part series examines the hugely successful exportation of American culture and how this has created a universally embraced pop-commercialism in all the farthest reaching corners of the world. Preview link available upon request. Contact support@videoproject for more information